MAY 30, 2012 [ 8.30am - 5.30pm ]

The Pre-Exchange Workshop
IP valuation and patent drafting training course [This course conduct both in Mandarin and English]

AIPEC is proud to present this unique IP valuation and patent drafting training course, which will provide attendees with interactive sessions on the practical skills required to determine license opportunities, as well as be able to draft, review and closely scrutinize patent related documents. Concise notes are given on how to use the most theoretical models in real life situations with a focus on the key terms and issues when IP professionals are negotiating the value of intangibles. Further, the master class will include advanced training in patent drafting and analysis and seek to demystify the terms with a focus on the maximizing value and knowing how to put your best arguments forward in a complex negotiation on valuation. A series of cases studies will be discussed with practical tools and insights for improving your awareness of:

Claims Analysis

  1. Studying claims carefully to determine their scope and how valuation can be affected
  2. Value of independent claims and how many of them are included in the patents
  3. Improving clarity and understanding claims
  4. How can dependent claims add to your valuation position?

Practical IP Negotiation Tactics

  1. Negotiation strategies in the IP valuation and monetization context
  2. Art of asking better questions during negotiations
  3. How to prepare your claims chart

Agenda

Analyzing Patents & the Rigorous Patent Prosecution Process

  1. Understanding Prosecution History
  2. Good vs. Poor Patent Drafting of Specifications and Claims
  3. The Ugly Side of Inequitable Conduct
  4. Office Action Scrutiny and the Role of Examiners
  5. What Types of Citations to Look For
  6. Common Mistakes in Patent Drafting that Weakens a Patent’s Value
  7. Spot Good Indicators of Patent Quality

Advanced Licensing Issues
Research and Development Considerations

  1. Different Types of Royalty Rates for Specific Industries
  2. Contract Drafts: Refresher on warranties, representations, undertakings and misrepresentation
  3. Liability clauses, Limitation of Liability, Delay Clauses, Liquidated Damages
  4. Sublicenses, Most Favored Licensee Clauses
  5. Cross-Licensing
  6. IPR clauses and indemnities
  7. Case Studies, Managing Possible Litigation Scenarios

Lunch Break and networking break

Calculation of Patent Damages

  1. Recent developments in Patent Damages Law
  2. Classic Recovery of Lost Profits, Reasonable Royalties, Established Royalties, Infringer’s Profits
  3. Methods of Apportionment, Creating Licensing Practices, Building a Favorable Damages Case

Negotiation Tactics

  1. The Importance of Due Diligence
  2. Who are the Key Decision Makers, Know your Timelines, Costs and Preparations Chart
  3. Hiring Professionals Who Can Save the Deal, NDAs, and Well Crafted Agreements

Group Discussion and Q&A
Course leader will answer questions regarding advanced licensing management and related issues that may arise during the class.

Course Leaders:

Ellen (Kim) Sein Aye, Managing Partner, Plasseraud IP Limited (Shanghai)
Atom (Xi Jun) TONG
, Chinese Patent Attorney, Plasseraud IP Limited (Shanghai)

Case Studies Presenter (Patent damages calculation):

Alan Cox, Senior Vice President, NERA Economic Consulting
Sebastien Gonnet
, Vice President, NERA Economic Consulting

The first 50 delegates will receive a FREE copy of
"Economic Approaches to IP"

Economic Approaches to IP

Sign up to reserve your copy now!

EVENT VENUE

venueHilton Beijing Wangfujing

EVENT FORMAT

  1. Innovation
  2. Licensing
  3. Trademark
  4. Valuation
  5. Technology Transfer
  6. R&D
  7. Patent Monetization

REGISTER NOW

For delegate registration, marketing cooperation, sponsorship or speaking opportunities, please contact us at
852 2815 8127 or eunice.mak@innoxcell.net

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